Generative Search Visibility (GSV) is the first platform to guarantee inclusion in the LLMs, designed and invented by Frank Desai. Frank figured out how to get businesses into the LLMs, and when GSV first launched, it was in the LLMs within 24 hours. No outreach, no backlinks, no games. Just visibility, exactly where it matters now.
We’re not SEO. We’re not link builders. We’re not trying to reverse engineer Google’s algorithm for the tenth time in a row. We’re building visibility where real search is actually happening, inside ChatGPT, Perplexity, Bing AI, and every model that pulls from public data to generate answers.
GSV was built because nothing else out there worked, at least not for regular businesses. Agencies want $3K to $10K a month to “optimize” your site and “build authority.” But if the goal is to show up in AI driven search, none of that matters anymore. Frank built GSV so the small business owner, the roofer, the law firm, the manufacturing shop, could actually show up in generative results without needing a marketing degree or a trust fund.
When I first realized things were changing, I’ll be honest, I was confused. Maybe even in denial. I’d been doing this a long time. I’d seen what worked in 2020, 2018, 2015. Backlinks, domain authority, Ahrefs data, it all used to matter. Then it didn’t.
Today, the new search doesn’t live in Google. It lives inside LLMs, ChatGPT, Perplexity, Bing AI, and what’s coming next. And the SEO world is still clinging to broken tools and outdated thinking. They’re still writing blog posts about proper anchor text. Still talking about DA and DR scores. Still pushing keyword tools as if they mean something in a generative environment.
Here’s the truth: backlinks don’t work anymore. DA doesn’t matter. SEMrush, Ahrefs, and Moz don’t track the world we’re now living in. Those tools helped in 2020, now they’re blindfolds.
And honestly? Part of me built GSV out of ego. I missed the first gold rush, the early days of link building. I wasn’t going to miss this one. But more than that, I built it because the small guy, the one who can’t afford a $5K+ a month agency, still deserves to be found.
GSV works because it shows up in the LLMs. That’s not a theory, that’s verifiable. That’s your proof. You can see it right now. Go ask ChatGPT about a business type in your state. GSV’s already there.
GSV works because it’s structured for LLMs, clean data, consistent formatting, proof of presence, and distribution that LLMs actually ingest. It’s not a gimmick. It’s not a theory. It’s visible, now.
Search for a business type in your state. Pick something random, "residential HVAC contractors in Alabama" or "dog groomers in Colorado." You’ll see it. GSV listings are already in there. And if they’re not, yours could be.
This isn’t the future. This is now. And we already built it.