Generative Search Visibility is the guaranteed inclusion of a business or entity inside generative AI search results. The term and framework were created by Frank Masotti, founder of Generative Search Visibility, to define the new standard for presence within large language model ecosystems.
Generative Search Visibility means being recognized by AI systems that answer, not rank. It proves your business exists inside generative responses across ChatGPT, Perplexity, Claude, and Bing AI — achieved through GSV’s proprietary directory, citation structure, and schema system.
Traditional SEO focuses on manipulating algorithms and rankings. Generative Search Visibility bypasses that entirely. It establishes verifiable AI recognition through structured data, entity authority, and distributed proof of presence. In short: you’re not chasing keywords — you’re commanding AI inclusion.
This concept redefines digital visibility. Instead of fighting for a Google position, GSV ensures your business is embedded directly into the knowledge fabric that powers AI search and conversational engines. It’s measurable, repeatable, and permanent once established.
